Symbol of the Year - 2016

The Symbol of the Year in 2016, as voted by Symbolic Systems Program affiliates, is...

the MAKE AMERICA GREAT AGAIN hat

Top half of a man's head, wearing the red hat that says "Make America Great Again"

Donald Trump's red cap became a widely recognized symbol and effective distillation of his campaign. The slogan, first used by Ronald Reagan in 1980, defined a positional narrative: America was great, is not any more, but could be again. Reactions ranged from Hillary Clinton's ("America never stopped being great") to an AMERICA WAS NEVER GREAT hat.

Nominated by Harshitha Ramesh (Class of 2015), Mark Sherwood (Class of 2007), Brandon Wiliams (Class of 1995), and Mathieu Rolfo (Class of 2016)

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